Get The Strategies I use to build 7-Figure Ecommerce Businesses!
Hi, I'm Lara Rahib
With my Course, you’ll be able to
Generate more sales and make more money.
Get consistent, predictable, and profitable growth month over month.
Input on how to optimize your unique store for maximum growth and profit.
Master Facebook, Pinterest and Google Ads, to Scale to 7+ Figures in one single platform.
Create a sustainable, enjoyable eCommerce business that supports your financial & lifestyle goals.
I offer the complete eCommerce business framework that teaches online entrepreneurs how to optimize & grow their online business (so you can turn more traffic into customers and unlock your full revenue potential).
See What Comes Inside
Welcome to The Ecom Wolf Pack
- A message from the instructor
- Importance of Mindset
- Why most people fail
Mentoring Resources
- Strategy and Timelines
- Must Watch – Read
- Joining The Exclusive Discord Group Chat
- Meet Your Coaches
Product Research
- Product Research Mindset – Tamar
- Difference Between Social Media Ads (Pinterest, Facebook) and Google (Search Engine)
- Product Research For Facebook and Pinterest Ads and Reverse Engineering
- Product Research For Google Shopping Ads
- Fulfilling While Testing On Google
- Market Research R vs B – Owen Focke
- Pipi Ads Product Research (MUST WATCH)
- Overview Of The Apps You Will Need
- Suppliers You an Use For Dropshipping When Starting Out With Facebook and Pinterest
- Priming My Social Media Account
- What If I’m Seeing The Same Products As Everyone Else
- Homework
- *Optional: Additional Product Research Tools
Settings Up Your Shopify Store
- How To Sign Up And Contact Shopify
- How to name your store, trademark, and logo creation
- Theme Selection
- How to set up your settings in your store
- Shopify collections and pages
- Shopify Main menu and Footer navigation
- Connecting your domain
- Build your Shopify Store
- Improve your landing page
- Checklist for Website
- **IMPORTANT** Google Policies
- Homework
- BONUS: International Studies
- BONUS: Only for non-English Speaking countries
Product Importing and Pricing
- How to import products to your store using DSers for Facebook and Pinterest only
- Manually inputting products for Google
- What if I don’t see my products on my site
- How to add your own products manually
- How to set pricing for your product
- MUST watch FAQ
- Checklist before moving forward
- Homework
Marketing and Product Descriptions
- Market Research R vs B – Owen Focke
- Market Research
- Market Research II
- Copywriting Masterclass w/ Allegra Cook
- AI for E-Commerce with Yamil
- Example of a great page for Google
- Example of a great product page for Pinterest
- Example of a great product page for Facebook
- Product page building using Gempages – Owen Focke
- How to use Gempages Part I, II, III – Brian Larson
- Product page building with regular Shopify theme
- *NOT FOR GEMPAGES: product description template
- How to find awesome descriptions/examples of awesome descriptions
Fulfilling Orders for FB & Pinterest
- How to fulfill orders
- Sourcing agent and faster shipping times
- Understanding Wiio
Apps You Need & Why
- Overview of the apps
- Email marketing app
- Setting up abandoned cart emails
- Judge.Me reviews
- Feed for Google shopping (only for Google shopping ads)
- Best Currency Converter
- Trackipal
- Zotabox
- TrueProfit
- Tax Jar
- Homework
Google Ads
- Introduction to Google
- Product Research for Google shopping ads
- Example: Great product pages for Google
- Fulfilling orders Part I: How to find products on eBay, Walmart and Amazon
- Fulfilling orders Part II: How to fulfill an order for products sold on Google
- Shopify: Policies (Important)
- Shopify: Creating products manually
- Shopify: Buying & Inputting UPC/GTIN
- Google Analytics: Account Setup
- Google Ads: Account Setup
- Google Merchant Center: Part I
- Google Merchant Center: Part II
- Google Merchant Center: Part III
- Setting up your Google Pixel
- Conversion Pixel Settings
- Feeding Your Products To Google Merchant Center
- Importing Reviews: Part I
- Importing Reviews: Part II
- Running Ads: Creating BETA and Alpha Campaigns
- Running Ads: Key Performance Indicators
- Running Ads: Negative Keywords
- Optimizing Ads: Increasing & Decreasing Bids
- Optimizing Ads: Scaling Your Campaigns
- Additional Resources: Selling on Google Outside of USA
- Additional Resources: What To Do If You Get Suspended
Pinterest Ads
- Mindset Behind Running Ads
- Understanding the Machine
- Examples of a great product page for Pinterest
- Setting Up Your Business Account
- Pinterest Tag
- Preparing Your Creative (video)
- Making your own Video Ads (Aaron)
- Video Structure and Good UGC ads Examples
- How to write a Winning ad copy and headline
- Create your pins
- Manual bid VS Auto bid
- How to deal with rejected ads
- Setting Up Your Campaigns Part I
- Setting Up Your Campaigns Part II
- Setting up columns for data reading
- Making sure your process is on point
- What to look for when testing products and key metrics (KPI- Key Performance Indicators) Copy
- Launch, Analyze, Optimize and Scale
- Excel Sheet to track numbers when testing
- Advanced Scaling with Pinterest
Introduction to Facebook Ads
- Examples of a great product page for Facebook
- Warming up your Facebook account
- Update on using the Business Manager
- Setting Up Your Facebook page and ad account
- Pixels – Everything you need to know
- FB Pixel on Google Tag Manager
- Setting up your pixel
- Overview of Facebook campaigns
- ABO and CBO
- Setting up API Tracking Events
- IMPORTANT* UTM Tracking Code
- Excel Sheet to track numbers when testing
- Facebook Feedback Scores
- New* Facebook Feedback Scores
- What if you get banned from FB?
- Homework
Preparing to Launch Your Facebook & Pinterest Ads
- Mindset Behind Running ads
- How to find your target audience
- Preparing Your Creative (video)
- Making your Own Video Ads (Aaron)
- Video Structure and Good UGC ads Examples
- How to write a Winning ad copy and Headline
- Story Based Ad Copy That Converts – Owen Focke
- How to set up your Facebook campaigns ABO
- How to set up your columns for data reading
- What to look for when testing products and key metrics (KPI-Key performance indicators)
- Checklist
Facebook Ad Scaling
- Should you scale of kill the product?
- When should you scale ABO?
- How to scale? Vertical – Horizontal/ABO
- Duplicating adsets to scale
- When should you use CBO to scale
- How to use BROAD Targeting on Adsets
- Checklist
Facebook Retargeting Campaigns
- Who do we want to retarget and when?
- Creating Custom Audiences for Retargeting
- Ad copy for retargeting
- Setting up your retargeting campaign
- Homework
Lookalike Audiences for Facebook Ads
- When and How to Create LLAs
- How to create an LLA Campaign
- Scaling with LAL
- Exclusions and when to us them
- LLA checklist
Facebook Ads Advanced Strategies
- What to do when CPS creep up
- Minimum and Maximums in CBO campaigns
- Breaking down adsets to test more angles
Maximizing Profits with these Strategies
- Automatic discount codes
- Setting Up Abandoned cart emails
- Email marketing/text marketing
- Email Marketing templates/text marketing templates
- Increasing your product line
- Homework
Branding Your Products
- When to brand your products and why?
- How to find a supplier for your products and private label
- How to buy in bulk – Get sample, protecting your money
- Shipping from overseas/ Custom Charges/ International Commercial Terms
Have You Seen Our Students Testimonials Already?
Ready for a glimpse into your future?
100% MONEY BACK GUARANTEED
We offer a 7-day 100% Money Back guarantee in case you have second thoughts and decide you no longer want to be financially free.
*DISCLAIMER: The sales figures stated anywhere on this funnel are individual sales figures and marketing results. Please understand that sales figures are not typical, and we are not implying that you will duplicate them. We have the benefit of doing marketing for 5+ years, and have an established following as a result. The average person who simply purchases any “how-to” program may not follow through on what they are being taught and because of that we cannot guarantee any specific result. We are using these references for example purposes only. Sales figures will vary and depend on many factors including but not limited to background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, this is not for you.
NOT FACEBOOK™: This site is not a part of the Facebook™ website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc.
Hi! We use cookies, including third-party cookies, on this website to help operate our site and for analytics and advertising purposes. For more on how we use cookies and your cookie choices, go here for our cookie policy!
Contact us at: support@theecomwolf.com
Hours of Operation: M-F 9-5pm PST
© Copyright 2021 Convert & Scale LLC. All rights reserved.